Marketing for Education started work on a new prospectus for Leehurst Swan School (formerly La Retraite Swan School) as they were part way through developing a new brand. The brief for the project was to create a prospectus pack to promote and reinforce the new image, drawing attention to their primary marketing medium - a DVD. The prospectus encompasses a bespoke housing folder for the DVD, with full colour and two colour prospectus inserts specific to the relevant entry points of the school.
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Bold use of colours to reinforce the school's new brand identity |
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Folder with prospectus inserts relevant to age entry points |
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Prominent DVD placement |
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Stationery pack |
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